đź”— Share this article The New Branding for GBR is Revealed. The government has unveiled the branding for the new national rail body, marking a notable step in its policy to bring the railways back into state hands. An National Colour Scheme and Familiar Logo The updated branding features a patriotic design to mirror the Union Flag and will be rolled out on GBR trains, at terminals, and across its website and app. Interestingly, the emblem is the iconic double-arrow logo presently used by National Rail and first created in the mid-20th century for the former state operator. The famous twin-arrow symbol was originally used by British Rail. The Rollout Timeline The phased introduction of the design, which was developed by the department, is expected to occur in phases. Passengers are scheduled to begin seeing the freshly-liveried services throughout the UK rail network from next spring. Throughout December, the branding will be displayed at prominent railway stations, such as Manchester Piccadilly. A Path to Nationalisation The legislation, which will pave the way the formation of Great British Railways, is currently progressing through the Parliament. The administration has stated it is bringing back into public ownership the railways so the service is "owned by the people, working for the passengers, not for corporate interests." Great British Railways will bring the running of passenger trains and tracks and signals under a unified structure. The government has stated it will unify 17 various organisations and "cut through the notorious administrative hurdles and poor accountability that has long affected the railways." App-Based Features and Current Public Control The introduction of GBR will also include a new mobile application, which will enable passengers to view timetables and book journeys absent surcharges. Disabled passengers will also be able to use the application to arrange help. A mock up of how the GBR application could appear. A number of train companies had previously been taken into public control under the former administration, such as TPE. There are now seven operating companies already in public hands, covering about a third of journeys. In the last twelve months, South Western Railway have been nationalised, with additional operators expected to be added in 2026. Ministerial and Sector Response "The new design is more than a cosmetic change," said the relevant minister. It symbolises "a fresh start, casting off the issues of the past and focused solely on providing a genuine service for the public." Industry figures have acknowledged the focus to enhancing the passenger experience. "The industry will continue to work closely with relevant bodies to ensure a successful changeover to Great British Railways," a representative added.