🔗 Share this article

Imagine finding yourself with a open night. You are refreshed, eager for new things, and hoping to shake up your regular habits of post-work slumping. Your options is your oyster! Could you prefer a) going to a gig or b) having sex? The response, as frequently true with these types of queries, is clearly: “That depends.” Thinking adults could understandably wonder: what is the gig? With whom is the partner? Could it be expected to be good?

Hardly anyone would choose a Limp Bizkit/Slipknot/Korn triple bill if the other option was a magical night with Jonathan Bailey. Yet change either end of the comparison, and it turns less obvious. For the participants posed this query through a major concert promoter, no such context was offered – and the response was revealed unambiguously and strongly in favour of live music events.

Survey Results Show Interesting Choices

An international study, questioning a large sample ranging from 18 and 54 in 15 markets, revealed that live music currently stand as the number one leisure activity, surpassing sports, cinema and – absolutely – intimacy. Given the choice to one type of activity for the rest of their lives, nearly four in ten selected live music, compared to watching movies (17%) and athletic competitions (14%). They were also more than twice as prone to choose seeing their favourite artist on stage (70%) rather than sexual activity (30%).

You arrive expecting to be happily shocked – and regularly you’ll end up with a stranger's hair in your mouth

Perspectives and Analysis

Certainly it's expected that a marketing research carried out for a concert promoter should come out so strongly preferring concerts – and, in the freewheeling mood of a hypothetical choice, if your preferred musician is, such as Paul McCartney, it's understandable why watching him might win out instead of a ordinary encounter. But this binary choice between gigs or sexual activity, plainly ridiculous as it is, is fascinating to think about considering the strange moment we experience with both.

The Evolution of Gig Attendance

Over the past few years, gig-going has evolved into more than a communal experience but a serious endeavor. Major promoters duly point out that arena crowds has “increased threefold annually”, and music festivals get booked up more rapidly than previously. Merely acquiring admissions now demands military-level planning, instant reactions and significant funds (or a high spending capacity). Though you succeed, it’s not enough to merely attend and enjoy the show. Currently there is an anticipation, at least among music enthusiasts, that you could increase your enjoyment value by seeing several shows (potentially going abroad), studying the set list beforehand and knowing your marks to hit and fan traditions developed through previous crowds.

Several attendees report feeling shaken by their attendance at popular events: what felt like a choreographed performance of thousands of people, in which particular fans turned up unaware of the protocol. Those lengthy event, generating billions, demonstrated of the extents that attendees will push to experience a historic occasion and experience their top musician perform, though the live sound seems increasingly secondary to the production.

The Situation of Contemporary Sexuality

Sex, by contrast – a relatively cheap and common experience – experiences dire straits. Per contemporary studies, nearly one in four of individuals engaged sexually in an regular period, while nearly 30% were abstaining. In another major country, modern figures revealed that more than 25% of individuals admitted to avoiding sexual activity at all in the previous year, rising from fewer people in the past. In these areas, the shift has been linked to decreased encounters among younger people. Compare this with the sector driving growth for stadium extravaganzas and the fierce battle for passes. Certainly it isn't straightforward as a straightforward choice between one or the other – “do you prefer attend a huge concert often, or stay celibate?” – but it's possibly an signal of how people see the more reliable enjoyment.

Surprising Parallels

Intimacy and concerts are closer aligned than you might think. Each symbolizes the initiation of a connection, a real-world test of impressions or promise that might have amassed solely in your imagination. You arrive with a basic expectation of the probable outcome, but anticipating happily shocked – and whether it proves good or bad relies heavily on how your vibe and expectations match theirs. Regularly you might find with another person's locks in your mouth, and following be lingering for a cigarette and a moment alone alone. Likewise with either, drugs and alcohol can potentially heighten or reduce the situation (but certainly help the most dire occasions simpler to handle).

Achieving Equilibrium

The wonder to both gigs and sex hinges on locating that perfect combination between the known and the new, sameness and variation, work and relaxation. Of course it occurs infrequently – but it’s the memory of successful moments, the knowledge that it’s possible, that drives us to give it another shot: to {